The Kustom Kraft Difference
Swimbaits On Steroids
Kustom Kraft Baits are hand-poured by our “Swimbaitologists.” Whether you’re a tournament pro, commercial fisherman or a “weekend warrior”, we have what you need!
We make baits for just about any fishing application, in fresh or in salt water.
And when money is on the line, you better have it attached to a Kustom Kraft bait!
All Kustom Kraft baits are proudly made in the U.S.A.! We want to make America Bait Again! Kustom Kraft has been hand-pouring baits since 1998 for tackle stores and anglers from Alaska to Mexico, from the West Coast to the East Coast and all of Middle America- as well as Australia and Germany! We make baits for virtually every fish that swims, fresh and saltwater alike!
Kustom Kraft baits were designed by commercial fishermen for commercial fishing and sport fishing. Our focus was to create a “meatier” and more durable line of baits. A bait that would withstand the beating and the shredding cavern of razor-sharp teeth of our target species, the Lingcod, and their supporting cast of all Rockfish species: Cabazon, White Sea Bass, Yellowtail, Halibut, and Tuna!
We use a plastic compound that is super soft but has unparalleled strength and durability. We regularly receive reports of 10, 15, 20 and more fish on one bait! Recently, an ecstatic commercial fisherman told us he caught 156lbs of lingcod on one 9″ Flaco!
Kustom Kraft 101
The equation is pretty simple: The smaller the tail, the “tighter the wiggle.” The bigger, the more “loping” or “thumping.” You want a bait that “calls the fish in…” Kustom Kraft Baits are irresistible!